Entrepreneurial Shades of Gray, hosted by FOX10’s Chelsey Sayasane and Dani Dials, is where real conversations meet real stories of resilience, innovation, and growth. Each week, we uncover the journeys of entrepreneurs and business leaders navigating the gray areas of success. From local start-ups to larger powerhouses, our conversations aim to uncover the unfiltered realities behind building and leading a business. Whether you’re an aspiring entrepreneur or a seasoned leader, you’ll find inspiration, challenge, and connection in every episode.
There’s more to recovery after breast cancer treatment than many people realize, and returning to exercise can be part of that journey.
In this episode of Entrepreneurial Shades of Gray, Dani Dials and Chelsey Sayasane welcome back Rita-Nicole Wright, owner of Beyond Group Fitness in Saraland, for another pink-inspired conversation.
Rita talks about working with breast cancer survivors as they return to fitness, some of the things trainers need to consider after surgery and treatment, and how she helps women safely rebuild strength and confidence.
The conversation also catches up on what’s new at Beyond, including Rita’s recent addition of reformer Pilates, and her upcoming Pilates at the Bragg event on October 5th.
It’s a conversation about fitness after treatment, meeting people where they are, and what it can look like to move forward stronger.
Learn more about Beyond Group Fitness: https://beyondgroupfitness.com/
As a business grows, the financial side of running it can become more complex, and business owners can find themselves spending more time managing the business and less time doing what they do best.
On this episode of Entrepreneurial Shades of Gray, Dani Dials sits down with Mark Dunaway, Area President of FocusCFO, to talk about what happens when a business reaches that stage and how a fractional CFO can help.
Mark shares why understanding the numbers goes far beyond watching cash flow, how a clearer picture of a company’s financial health can shape better decisions, and why having the right people around you matters as the business grows. They also talk about the FocusCFO model, how their CFOs become part of a company’s team, and the role Mark plays in helping business owners build the network of expertise they need to reach their goals.
When does your business need a CFO? It may be sooner than you think.
Contact Mark Dunaway: m.dunaway@focuscfo.com
There’s the practice of medicine, and then there’s the business of running a medical practice.
In this episode of Entrepreneurial Shades of Gray, Dani sits down with Dr. William Boyd, who has spent more than 30 years building and running his own practices. He shares why he chose private practice early in his career, how student loan debt factored into those decisions and some of the business lessons he had to learn along the way.
Dr. Boyd talks about the side of practice ownership that medical school doesn’t necessarily prepare you for, including hiring, managing a team and figuring out the financial side of running a successful practice. The conversation also follows the evolution of his career from OB/GYN to his work today with Epiphany in Fairhope, Alabama, and Peoria, Illinois, where his focus has expanded to include functional medicine and hormone health for both women and men.
It’s a conversation about what it takes to build a practice, adapt over time and continue finding new opportunities more than three decades into a career.
To learn more about Epiphany, visit: https://www.epiphanywomenshealth.com/
What if your industry isn’t boring? Maybe you just haven’t found the right stories to tell. In this episode of Entrepreneurial Shades of Gray, Dani sits down with Ben Kaiser, founder of Kaiser Media Group, to talk about how businesses can use content to become known for what they do best. Ben shares lessons from building a YouTube channel that reached more than 50 million views and helped drive millions in product sales, and how those experiences shaped the work he does with businesses today.
They also get into what Ben calls the “authority gap,” where someone with decades of experience can lose opportunities to someone who simply does a better job of showing what they know. And as people increasingly turn to AI for answers and recommendations, Ben explains why businesses need to think about what the internet actually says about who they are. It’s a conversation about finding the stories already inside your business and telling them in a way that makes the right people pay attention.
Learn more about Ben and Kaiser Media Group at https://kaisermedia.agency/
Golf carts aren't just for the golf course anymore. They've become part of everyday life for families and communities, while also serving a very different purpose for commercial customers.
In this episode of Entrepreneurial Shades of Gray, Dani sits down with Cartiology owner Chris Szabo. Coming from a family of entrepreneurs, Chris started his first business at just 19. He shares how that entrepreneurial journey eventually brought this New Jersey native to the Gulf Coast and into the golf cart industry. Chris gives us a look at the business from the inside, including the differences between serving individual and commercial customers and why he puts so much emphasis on service after the sale. He also talks about some of the challenges that come with the industry and what he's learned since taking the helm at Cartiology.
And sometimes, a golf cart is more than a purchase. Chris shares a few of the memorable moments when customers have surprised someone they love with a cart and the stories behind those gifts. It's an inside look at an industry that's grown far beyond the golf course, through the eyes of an entrepreneur who's been building businesses most of his adult life.
Learn more about Cartiology at https://cartiologysales.com/
Marketing isn't what it was five or ten years ago. The way people search, shop, and decide who to trust has changed, and businesses have had to adapt. This week on Entrepreneurial Shades of Gray, Chelsey and Dani sit down with digital marketing strategist Chelsea Hilyer for a conversation about the evolution of digital marketing. They discuss how customer expectations have shifted and what business owners can do to keep up. Whether you're launching a new business or looking for fresh ideas to grow an established one, this episode offers practical insights to help you connect with the people you're trying to reach.
Want to continue the conversation? Email Dani at danielle.dials@fox10tv.com to learn how Gray Media can help your business build a stronger digital marketing strategy.
What if one of the most important chapters of American history was hiding in your hometown? Or, in a city you've never visited? In this episode of Entrepreneurial Shades of Gray, Dani sits down with Eric Finley to explore why people from across the country travel to Mobile, Alabama, to experience the Dora Franklin Finley African American Heritage Trail.
Founded by his late cousin, Dora Franklin Finley, the Heritage Trail preserves stories that might otherwise have been forgotten. From the story of the Clotilda to the rise of Davis Avenue as a thriving Black business district, Eric shares the history behind the tour and the mission to pass these stories on to future generations.
At its heart, this is a conversation about legacy. Dora Franklin Finley built something that continues to educate, inspire, and impact people long after her lifetime. If you've never thought of Mobile as a destination for American history, this conversation just might change your mind.
To learn more, or to book a tour along the Dora Franklin Finley African American Heritage Trail, visit https://www.dffaaht.org/ or call (251) 725-2236.
In this episode of Entrepreneurial Shades of Gray, Dani and Chelsey sit down with swim instructor Khaliyah Berry, founder of KBreezy Swim, and author of Scared to Strong.
What started as a passion for swimming has grown into a business with a powerful purpose: helping children gain confidence in the water while learning a skill that could one day save their lives.
Khaliyah shares her journey into entrepreneurship, the responsibility that comes with teaching water safety, and the impact her program is having on families throughout the community. She also opens up about overcoming fear, building confidence, and why representation and access to swim education matter.
Scared to Strong Book: https://a.co/d/7Q8T3Eh
Book Swim Lessons: https://app.acuityscheduling.com/schedule/a3d92c1a
In this episode of Entrepreneurial Shades of Gray, Dani Dials and Chelsey Sayasane sit down with Dave Nelson of Cyclone 365 for a conversation about cybersecurity, business risk, and the threats most companies don’t think about until it’s too late.
From phishing scams and ransomware attacks to internal vulnerabilities and human error, Dave shares what businesses of all sizes are up against in today’s digital world, and why small businesses are often more vulnerable than they realize. He also gives an inside look at what his team actually looks for when assessing a company’s security, the costly mistakes business owners make, and how Cyclone 365 helps companies put systems in place before a crisis happens.
It’s a conversation about trust, preparation, and the “gray areas” of protecting a business in a world where one wrong click can create a major problem.
Contact Cyclone 365: https://cyclone365.com/