When Your Business Needs a CFO

As a business grows, the financial side of running it can become more complex, and business owners can find themselves spending more time managing the business and less time doing what they do best.

On this episode of Entrepreneurial Shades of Gray, Dani Dials sits down with Mark Dunaway, Area President of FocusCFO, to talk about what happens when a business reaches that stage and how a fractional CFO can help.

Mark shares why understanding the numbers goes far beyond watching cash flow, how a clearer picture of a company’s financial health can shape better decisions, and why having the right people around you matters as the business grows. They also talk about the FocusCFO model, how their CFOs become part of a company’s team, and the role Mark plays in helping business owners build the network of expertise they need to reach their goals.

When does your business need a CFO? It may be sooner than you think.

Contact Mark Dunaway: m.dunaway@focuscfo.com

Entrepreneurial Shades of Gray, hosted by FOX10’s Chelsey Sayasane and Dani Dials, is where real conversations meet real stories of resilience, innovation, and growth. Each week, we uncover the journeys of entrepreneurs and business leaders navigating the gray areas of success. From local start-ups to larger powerhouses, our conversations aim to uncover the unfiltered realities behind building and leading a business. Whether you’re an aspiring entrepreneur or a seasoned leader, you’ll find inspiration, challenge, and connection in every episode.