Keeping Up with the Evolving World of Digital Marketing

Marketing isn't what it was five or ten years ago. The way people search, shop, and decide who to trust has changed, and businesses have had to adapt. This week on Entrepreneurial Shades of Gray, Chelsey and Dani sit down with digital marketing strategist Chelsea Hilyer for a conversation about the evolution of digital marketing. They discuss how customer expectations have shifted and what business owners can do to keep up. Whether you're launching a new business or looking for fresh ideas to grow an established one, this episode offers practical insights to help you connect with the people you're trying to reach.

Want to continue the conversation? Email Dani at danielle.dials@fox10tv.com to learn how Gray Media can help your business build a stronger digital marketing strategy.

Entrepreneurial Shades of Gray, hosted by FOX10’s Chelsey Sayasane and Dani Dials, is where real conversations meet real stories of resilience, innovation, and growth. Each week, we uncover the journeys of entrepreneurs and business leaders navigating the gray areas of success. From local start-ups to larger powerhouses, our conversations aim to uncover the unfiltered realities behind building and leading a business. Whether you’re an aspiring entrepreneur or a seasoned leader, you’ll find inspiration, challenge, and connection in every episode.