From Garage Startup to $600 Million: Luke Peters' Journey with New Air

In this episode of the Label Free Podcast, host Deanna Radulescu welcomes Luke Peters, the founder of New Air, a company he grew from a garage startup to a remarkable $600 million in sales over 20 years. Luke shares his inspiring journey, highlighting the challenges and lessons learned along the way. He discusses how he identified a niche in the marketplace by focusing on unique appliances that were not dominated by major brands, such as portable air conditioners and wine coolers. Luke emphasizes the importance of talent acquisition as businesses scale, noting that hiring experienced individuals can significantly impact a company's growth trajectory. He also touches on his new ventures, including product development and CEO coaching, where he helps founders innovate and optimize their businesses. (https://apexceo.co) Luke encourages entrepreneurs to prepare their businesses for potential sale, even if they don't plan to sell, as this can strengthen the company and provide valuable insights into its operations. Tune in to hear Luke's valuable advice and insights on entrepreneurship, innovation, and the importance of surrounding yourself with the right talent.

Want to be a guest on Label Free: "To live your best life, live label free."? Send Deanna Kuempel a message on PodMatch, here: https://www.podmatch.com/hostdetailpr...

Welcome to the Label Free Podcast, hosted by Deanna Marie Radulescu. Here at Label Free, we're on a mission to ignite inspiration, elevate spirits, and foster courage in our listeners. In this engaging podcast, we explore the power of breaking free from the societal labels that often define us, both in our personal and professional lives.

Join me as we embark on candid conversations with a diverse range of individuals, including entrepreneurs, artists, health and wellness experts, executives, humanitarians, and more. Together, we delve into their unique personal and professional journeys, uncovering the invaluable wisdom they've gained along the way.

Behind the scenes, our dedicated team, Multi-Media Manager Warren Brewer, working tirelessly to bring you these insightful and transformative conversations. Tune in and let's embark on a journey of self-discovery, empowerment, and breaking free from the labels that no longer serve us.