The Alcohol Industry’s Dirty Secret: How Big Booze Spins ‘Drink Responsibly’ While Lobbying Against Health

Episode Description

You’ve heard it a million times: “Drink Responsibly.”

But what if I told you that’s just a well-polished PR stunt from the same industry that’s actively lobbying against your health?

In this episode, we pull back the curtain on Big Booze’s billion-dollar playbook, and how the alcohol industry uses the warm-and-fuzzy “responsible drinking” slogan to distract from the shady stuff they’re doing behind the scenes. From funding biased research, to blocking cancer warning labels, to undermining new health guidelines, they’ve mastered the art of saying one thing while doing the exact opposite.

We’ll talk:

Why “Drink Responsibly” is the equivalent of handing out kale at a Marlboro convention.
How beer, wine, and spirits lobbyists are protecting profits at the expense of public health.
Why the industry is terrified of new U.S. dietary guidelines and how non-alcoholic options are shaking up the status quo.
The subtle ways you’ve been marketed to for decades without even knowing it.

Actionable Takeaways:

Start questioning the messages you’ve been sold. If “responsible drinking” worked, would we need rehab centers on every corner?
Replace their slogan with a new one: “Live Intentionally.” Your health, your family, and your mind will thank you.

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Music - Going Late courtesy of Humans & Haven Sounds Inc.

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More about That Sober Guy Podcast

Shane Ramer is a speaker and coach who created That Sober Guy Podcast in 2014 to help men quit drinking and become better fathers, husbands, entrepreneurs and leaders. That Sober Guy has brought awareness and support to over 3 million listeners in over 100 countries. As a father of two kids and married to his wife of 20 years, Shane is passionate about family, faith, fitness and helping each and every person become purposeful leaders in their business, homes and communities. For more information go to www.ThatSoberGuy.com