Success Story with Scott D. Clary
Published on Sep 11, 2025, 12:00:00 AM
Total time: 00:10:55
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In this "Lessons" episode, Darren Marble, CEO of CrowdfundX, breaks down how turning customers into investors can transform the path to going public. He explains why retail investors often behave like long-term institutions, creating a powerful shareholder base that is loyal, engaged, and emotionally invested in a company’s success. Darren highlights how this model not only provides entrepreneurs with capital but also converts everyday customers into brand advocates who increase lifetime value, resist competitors, and amplify growth. He also shares why this approach challenges traditional venture capital models and opens new doors for founders ready to scale.
➡️ Show Links
https://successstorypodcast.com
YouTube: https://youtu.be/DbQROs6Ic5g
Apple: https://podcasts.apple.com/us/podcast/darren-marble-co-founder-ceo-of-crush-capital/id1484783544
Spotify: https://open.spotify.com/episode/5SfnIzQg8vptAby9vMD4rx
➡️ Watch the Podcast on YouTube
https://www.youtube.com/c/scottdclary
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights. He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between. To get more of the Success Story podcast, go to www.successstorypodcast.com.