Success Story with Scott D. Clary
Published on Sep 29, 2024, 12:01:01 AM
Total time: 00:14:21
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In this "Lessons" episode, we dive deep into the modern art of cerebral selling with David Priemer, CEO of Cerebral Selling. Discover the key components: messaging, discovery, objection handling, negotiation, and leadership. Learn how empathy, science-based tactics, and mindful execution can help you connect with customers and drive sales success.
Cerebral Selling Fundamentals: David outlines the critical components of cerebral selling and emphasizes the importance of not just content but also the delivery mechanism and retention of knowledge in sales training.
Empathy in Sales: Understanding the customer’s perspective and language is vital. David stresses that customers care about their own problems more than your products.
Holistic Approach: David highlights the interconnectedness of messaging, discovery, objection handling, and negotiation, emphasizing that sales is a fluid conversation rather than a linear process.
➡️ Show Links
https://successstorypodcast.com
YouTube: https://youtu.be/9lexv5PtFkY
Spotify: https://open.spotify.com/episode/6QxwD7CL7lxCK5At8DK638?si=4324368f7a91485a
➡️ Watch the Podcast On Youtube
https://www.youtube.com/c/scottdclary
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights. He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between. To get more of the Success Story podcast, go to www.successstorypodcast.com.