How a Game About Birds Fighting Pigs Got A $1 Billion Valuation #scottsthoughts

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The idea of birds on slingshots trying to save their eggs from green pigs may seem rather strange, but if you’ve played any mobile games in the past decade, this idea is sure to ring a bell.

The Angry Birds (@angrybirds) games were hugely popular among players of all ages and interests. But with such an odd game concept, how on earth did they manage to become this successful?

Today, we'll be examining how a small Scandinavian company launched its app about birds fighting pigs into a celebrated global franchise with over 50 million downloads and 200 million minutes of daily game play.

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Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both wins and losses, to learn more about their life, their ideas and insights. He sits down with leaders and mentors and unpacks their story to help pass those lessons onto others through both experiences and tactical strategy for business professionals, entrepreneurs and everyone in between. To get more of the Success Story podcast, go to www.successstorypodcast.com.