Published on Sep 10, 2025, 7:00:00 AM
Total time: 00:40:02
In this episode, Addy Ford sits down with Shelby Mayfield, professional barrel racer turned fashion-forward marketing powerhouse, often dubbed the “Cowgirl Carrie Bradshaw.”
From growing up in a rodeo family with deep roots in the sport, to navigating identity shifts after leaving competition, Shelby shares her inspiring journey of resilience, reinvention, and style.
Now serving as the Director of Social Media & Influencer Marketing at Lane Boots, she opens up about her career path, personal struggles, and passion for empowering women through Western fashion and storytelling.
The Cowgirl Closet Podcast is a World Wide Ranch original, that blends Western fashion with the stories that shape the women who wear it. Hosted by Addy Ford, this show celebrates the grit, grace, and individuality of women making their mark in the Western world.
Addy Ford invites Western women from all walks of life to pull up a seat and share the stories stitched into who they are. Whether you're feeding horses at sunrise or styling boots for a night out, this podcast is for the women who wear their hearts on their sleeves and their confidence in every outfit.
Around here, fashion is more than what you wear, it’s who you are, and every story deserves its spotlight.