Behind the Scenes of NFR with Morgan Nicole | Episode 123

Recorded in Las Vegas during the NFR, Morgan Nicole joins The Cowgirl Closet for a high-energy catch-up on what it really takes to show up (and stand out) in the biggest week in Western culture. 

Morgan walks us through her behind-the-scenes NFR routine, bringing her full team out early, shooting 30+ outfits, and balancing brand commitments with nonstop events. She also breaks down the story and styling details behind her viral “Gold Night” photo shoot (and why “classy punch” is the vibe), plus the mindset shift that helped her push through a huge year personally and professionally.

Then we dive into the headline moment: Morgan’s new wedding dress collection with Birdie Bridal and how the partnership began, what went into designing silhouettes for every kind of cowgirl, and what she wants 2026 brides to feel when they put those dresses on. 

We wrap with Morgan’s advice for creators, what she’s focusing on next (including campaign-based work and major 2026 plans), and why confidence and humility have to ride together, especially at the NFR.

The Cowgirl Closet Podcast is a World Wide Ranch original, that blends Western fashion with the stories that shape the women who wear it. Hosted by Addy Ford, this show celebrates the grit, grace, and individuality of women making their mark in the Western world.

Addy Ford invites Western women from all walks of life to pull up a seat and share the stories stitched into who they are. Whether you're feeding horses at sunrise or styling boots for a night out, this podcast is for the women who wear their hearts on their sleeves and their confidence in every outfit.

Around here, fashion is more than what you wear, it’s who you are, and every story deserves its spotlight.