Holiday Shopping Trends & Tips: Early Intel That Could Save You Money

In this episode of PennyWise, host John Kiernan discusses early holiday shopping trends with guest Carl-Philip Ahlbom, an assistant professor of marketing at Florida State University. John and Dr. Ahlbom cover where shoppers can expect to find the best deals, how to adjust for inflation, and the best ways to save money in the current retail landscape.  

More on this episode from WalletHub:

• Best Credit Cards for Shopping 
• Early Holiday Shopping Survey (2026)
• 8 Holiday Shopping Tips for 2026 – Give More & Spend Less
• 14 (Nearly) Free Gift Ideas for the Holiday Season 
• Best Credit Card Sign-Up Bonuses 

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PennyWise is a show about money, personal finance, investing and travel. The program features a variety of financial experts who can help save you money.