Tom Freston on building MTV during cable’s wild west years

The Business

Tom Freston on building MTV during cable’s wild west years

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Published on Jan 23, 2026, 6:00:00 AM
Total time: 00:30:18

Episode Description

This week, Kim sits down with former Viacom CEO and MTV co-founder Tom Freston to discuss his memoir, Unplugged: Adventures from MTV to Timbuktu. From his vagabond youth to the birth of MTV and his years working under billionaire mogul Sumner Redstone, Freston reflects on a career spent shaping modern media, and weighs in on the Warner Bros. succession fight, arguing that Netflix may be the legacy studio’s best-fit suitor. 

Speaking of the streamer, Masters and Matt Belloni break down Netflix’s stock stumble despite reported subscriber growth, as Co-CEO Ted Sarandos reiterates the company’s commitment to honoring theatrical windows for Warners. To wrap things up, the banter partners dig into CNN’s potential spin-off value within Warner Bros. Discovery’s cable portfolio, pushing back on claims that the asset is worthless amid intensifying merger scrutiny.

 

More about The Business

Lively banter about entertainment industry news and in-depth interviews with directors, producers, writers and actors, hosted by award-winning journalist Kim Masters of The Hollywood Reporter.