9. Sophia Parra: What the Heck to Post on Instagram

In today’s episode of “The Shine Strategy,” I’m excited to bring you my incredibly informative conversation with social media expert, Sophia Parra, who is a social media strategist and founder of COACH SOCIAL. Her system has helped clients triple attendance at events and grow their online communities by 1,000 - 3,000% in the first year. She’s also the creator of the online subscription, WHAT THE HECK TO POST, which reveals her biggest hacks to cracking the Instagram code. Sophia opens up and shares the heart-wrenching story of how she came to this work, and why she feels drawn to working with coaches. And we talk about so much more, including: Facebook and Instagram algorithms, the key to engagement, and how best to optimize growth via DMs. You will definitely want to take notes on this one!  

For show notes and more visit: podcast.shinestrategy.com

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Join award-winning publicist Heather Burgett and her heart-centered guests for inspiration and insight as they explore purpose-driven messages and movements to help you get visible and change the world. These all-in visionaries, entrepreneurs and business owners are capturing the mainstream spotlight by harnessing the power of positivity, high vibrations, publicity, marketing, personal development, spiritual alignment and other shine strategies. Find out what lights them up and how they’ve overcome their biggest obstacles to create massive impact and lasting legacies—and how you too can go from local to global.