How to generate-revenue in ACC basketball again

Wes Durham of the ACC Network and ESPN discusses some of the revenue-generating strategies that come into play to get fans wanting to attend the ACC Tournament and other basketball events. He also takes us on a trip down memory lane when discussing former ACC vs Big East challenges. Also, could a rebranding of the Big Four tournament be one of the best ways to get fans to attend games once again in a location such as Greensboro?

The Drive with Tim Donnelly airs weekdays 3-6pm on 99.9 The Fan in Raleigh, North Carolina. Clips are published every evening after the show.

The podcast is presented byMagnolia Healthcare and Aesthetics. Compassionate care for every age and every stage. MagnoliaHealthCareAesthetics.com