Should BYU stop fighting the 'highest bidder' moniker that they have been saddled with?

DJ & PK talked about the "highest bidder" comment that BYU AD Brian Santiago wanted to downplay and if it something that the Cougars should embrace.

For two decades, David James and Patrick Kinahan have been entertaining dedicated listeners during their morning commutes. Funny, smart, topical and always driven by sports, DJ and PK aren’t afraid to make you blush while still keeping you informed about everything happening in the wide world of sports. Irregardless